digital likeness

How to Negotiate a California SAG-AFTRA Contract Dispute Over AI Voice and Likeness Rights Explained

How to Negotiate a California SAG-AFTRA Contract Dispute Over AI Voice and Likeness Rights Explained

Actor Rights and Advocacy /

California SAG-AFTRA performers can often resolve AI voice and likeness disputes in 30–60 days through a structured grievance-and-negotiation approach that preserves residuals and consent. These conflicts usually arise when a producer uses (or plans to use) voice cloning, digital doubles, or “synthetic dialogue” outside the scope of the applicable SAG-AFTRA agreement. This article explains how […]

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Digital ghost performer on stage with AI code

The New Law That Lets Deceased Performers’ Heirs Stop AI Replicas

Artificial Intelligence, Celebrity Estates, Entertainment Law, Intellectual Property Rights, Technology Regulation /

The new right of publicity law extends protections for a performer’s voice, image, and likeness after death, letting heirs seek injunctions and damages against unauthorized AI replicas. It gives estates clearer enforcement and licensing leverage against deepfakes and synthetic performances. This article explains what the law covers, who can sue, key exceptions, and practical steps

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