Texas attorney advertising

How to Comply With Texas Disciplinary Rules When Using “Specialist” or “Expert” Language in Law Firm Google Ads

How to Comply With Texas Disciplinary Rules When Using “Specialist” or “Expert” Language in Law Firm Google Ads

Texas lawyers may only claim to be a “specialist” if they are Texas Board of Legal Specialization (TBLS) certified in that field. Google Ads copy, extensions, and landing pages can all create an implied specialization claim under the Texas Disciplinary Rules of Professional Conduct. This article explains how to use “expert” and “specialist” language compliantly […]

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Attorney reviewing appearance bond fees document

How to Comply With Texas Attorney Advertising Rules for Google Local Services Ads (LSAs) in 2026

Texas lawyers using Google Local Services Ads in 2026 must comply with Texas Disciplinary Rules of Professional Conduct 7.01–7.05 (and related guidance) or risk discipline for false, misleading, or noncompliant ads. LSAs function as paid lawyer advertising even when Google controls parts of the format. This article explains how Texas ad rules apply to LSAs,

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