Online Advertising & Tracking

Covers laws and compliance issues around online advertising, including behavioral targeting, cookies and similar trackers, ad tech contracts, and consumer protection rules for marketing claims. Also addresses privacy, consent, disclosure, and enforcement risks tied to data collection, cross-site tracking, and personalized ads.

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Global Privacy Control – The One Browser Setting That Opts You Out of Everything

Global Privacy Control – The One Browser Setting That Opts You Out of Everything

Global Privacy Control (GPC) is a browser setting that can automatically signal websites to opt you out of the sale or sharing of your personal information in states like California, and many businesses must honor it. It works by sending a standardized “do not sell/share” request with your web traffic, reducing the need to click […]
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