How to Structure a Lead-Generation Agreement with a Marketing Agency Without Violating State Bar Referral Fee Rules
Most state bars prohibit paying referral fees to nonlawyers, but you can still structure a compliant lead-generation agreement by paying a flat or market-rate marketing fee tied to services—not to cases, fees, or outcomes. Marketing agencies now offer intake, PPC, SEO, and call routing that can accidentally trigger fee-splitting or solicitation rules if the contract
