data brokers

Person filing a CCPA complaint independently

How to File a CCPA Complaint Without a Lawyer

California Regulations, Consumer Protection, Data Privacy Law, Legal Self-Help, Privacy Rights /

You can file a California Consumer Privacy Act (CCPA) complaint without a lawyer by submitting your complaint to the California Privacy Protection Agency (CPPA) online and documenting the business’s failure to honor your privacy rights. The CPPA investigates violations involving access, deletion, correction, opt-out, and related consumer requests under California privacy law. This article explains […]

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Loyalty card with data privacy warning

The Loyalty Program That Might Be Illegally Selling Your Purchase History

Consumer Privacy, Corporate Accountability & Business Practices, Data Protection & Law, Loyalty Programs & Retail, Personal Finance & Consumer Rights /

Many loyalty programs collect 100% of your purchase history tied to your account and may share or sell it to data brokers or advertisers. Depending on your state, this can trigger disclosure, opt-out, and deletion rights under laws like CCPA/CPRA or other privacy statutes. This article explains how the data flows, what may be illegal,

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Data privacy disclosure rules document icon

If a Company Sells Your Data, These Are the New Disclosure Rules

Consumer Rights & Advocacy, Digital Law & Compliance, Online Security & Safety, Privacy & Data Protection, Technology & Society /

New data sale disclosure rules require companies to clearly disclose when they sell personal data and how consumers can opt out. These notices must be easy to find and explain what data is sold and to whom. This article covers the new disclosure requirements, your consumer rights, and steps to take if your data is

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Person deleting personal data from broker sites

The DELETE Act – How to Remove Yourself From Every Data Broker at Once

Consumer Rights, Data Security, Digital Privacy, Personal Data Protection, Privacy Laws /

The California DELETE Act creates a single, centralized opt-out process that lets consumers request deletion from registered data brokers at once. It expands California’s data broker registry and requires brokers to honor verified deletion requests (with certain legal exceptions). This article explains what the DELETE Act does, who qualifies, how the one-stop deletion mechanism works,

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